Logo Design
Luna & Sol
Wellness Center
COMPANY
Luna & Sol
PROJECT TYPE
Logo Design
PROJECT YEAR
2024
Project Brief
Luna & Sol Wellness Retreat is a fictional holistic wellness center focused on providing transformative experiences for individual seeking mental physical and spiritual rejuvenation
Challenge
Luna & Sol Wellness Retreat focuses on harmony, balance, and inner peace through holistic well-being, community, and eco-friendly practices. Deliverables include brand identity, a minimalist emblem incorporating symbols of the sun and moon to represent the balance between opposing forces and the duality of existence.
Moodboard
Logo
The logo was inspired by a stack of stones, symbolizing balance and harmony. The base semi-circle represents the moon and a boat, with the wavy lines depicting a person moving or working towards enlightenment (the top circle - Sun). This design encapsulates the core philosophy of Luna & Sol Wellness Retreat, emphasizing the journey towards inner peace and the union of opposing forces.
Pain Points
identity
website
Process
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Key Takeaways
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Case Study